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Real-world, non-modeled data linked to individual attributes

Company Overview

Adstra (formerly ALC) is the leading direct and digital solutions provider, and has supported thousands of successful businesses, through the proven power of our data – for nearly 40 years. Adstra (formerly ALC) Premium Audiences are truly unique. They’re based on Real World deterministic data – data that’s linked to hundreds of individual attributes, data that’s location/fact-based, not modeled or inferred, allowing for accurate and precise targeting.

Data Collection Methodology

Adstra (formerly ALC) Premium Audiences are fueled by data from a multitude of sources — many proprietary to Adstra. Our high quality, performance-driven sources include: LexisNexis Data Warehouse, First Party Customer Information, Transactional Data, Public Records, Professional Licenses, Lifestyle Data, Demographics, and more.

Types of Data Sets Available

  • Adstra (formerly ALC) Business
  • Adstra (formerly ALC) Wealth
  • Adstra (formerly ALC) Consumer
  • Adstra (formerly ALC) Political
  • Adstra (formerly ALC) HCP
  • Adstra (formerly ALC) Consumer Lifestages
  • Adstra (formerly ALC) Health
  • Adstra (formerly ALC) Caregivers
  • Adstra (formerly ALC) Travel
  • Adstra (formerly ALC) Consumer Seasonal
  • Adstra (formerly ALC) Telecharge
  • Adstra (formerly ALC) Highlights for Children
  • Adstra (formerly ALC) Custom-Curated Segments