Digital B2B targeting by leveraging the universally accepted and recognized D-U-N-S® Number
We begin data collection and data quality practices by asking ourselves four questions:
To answer these questions, we take our data through a process we call DUNSRight™, in which we collect, aggregate, edit, and verify data from thousands of sources daily so that our customers can use the information to make profitable decisions for their businesses. Our ability to turn an enormous stream of data into high quality business information is what sets us apart from our competitors.
The foundation of DUNSRight™ is Quality Assurance which includes over 2,000 separate automated checks, plus many manual ones, to ensure the data meets our high quality standards. In addition, five quality drivers work sequentially to collect and enhance the data.
The process works like this:
Standard Segments include 300+ pre-built segments across:
Premium Segments include 50+ predictive indicators: