Custom Audience Specialist
Harnessing big data about real consumers to use for recognition, targeting, and measurement
Mobile-first data activation
Predictive data science and strategic insight into consumer behaviors
Exclusive audience data from leading music, sports and pop culture publishers.
Brand and shopper insights
Behaviorally driven data derived from original consumer research
Observed, deterministic behaviors at internet-scale
Real-time scoring engine to drive campaign engagement
Compiled data derived from dozens of qualified sources connecting people and brands
Curated mix of offline and online data
Global leader for audience data
Healthcare transactions data
Digital intent data powered by opt-in panel
Deterministic offline purchase data
Predictive analytics and insights built from offline purchase data provided by Kantar Shopcom
Quality data at scale
Comprehensive set of digital audience-targeting solutions built on real-world behaviors
CPG purchase data fueled by leading-edge technology to improve advertising effectiveness
Precise understanding of consumers’ physical world behavior
Shopping and purchasing data from retailers and brands
Location-based consumer insights and real-world measurement and attribution
Consumer and business targetable profiles from vetted and compliant sources
Reaching consumers based on real-time interest and intent signals
Online behavioral data, observed in real time
Social audience insights at scale
Omnichannel data powered by rich data assets and robust technology
Personality quizzes to obtain directly declared online consumer data
Compiled and transactional level data at scale to connect brands with the right consumers
Verified Data from Telecom Operators and Enterprise Sources