Custom Audience Specialist

Harnessing big data about real consumers to use for recognition, targeting, and measurement

Mobile-first data activation

Predictive data science and strategic insight into consumer behaviors

Exclusive audience data from leading music, sports and pop culture publishers.

Brand and shopper insights

Behaviorally driven data derived from original consumer research

Observed, deterministic behaviors at internet-scale

Real-time scoring engine to drive campaign engagement

Compiled data derived from dozens of qualified sources connecting people and brands

Curated mix of offline and online data

Global leader for audience data

Healthcare transactions data

Digital intent data powered by opt-in panel

Deterministic offline purchase data

Predictive analytics and insights built from offline purchase data provided by Kantar Shopcom

Quality data at scale

Comprehensive set of digital audience-targeting solutions built on real-world behaviors

CPG purchase data fueled by leading-edge technology to improve advertising effectiveness

Precise understanding of consumers’ physical world behavior

Shopping and purchasing data from retailers and brands

Location-based consumer insights and real-world measurement and attribution

Consumer and business targetable profiles from vetted and compliant sources

Reaching consumers based on real-time interest and intent signals

Online behavioral data, observed in real time

Social audience insights at scale

Omnichannel data powered by rich data assets and robust technology

Personality quizzes to obtain directly declared online consumer data

Compiled and transactional level data at scale to connect brands with the right consumers

Verified Data from Telecom Operators and Enterprise Sources