Custom Audience Specialist

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Harnessing big data about real consumers to use for recognition, targeting, and measurement

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Mobile-first data activation

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Predictive data science and strategic insight into consumer behaviors

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Exclusive audience data from leading music, sports and pop culture publishers.

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Brand and shopper insights

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Behaviorally driven data derived from original consumer research

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Observed, deterministic behaviors at internet-scale

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Real-time scoring engine to drive campaign engagement

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Compiled data derived from dozens of qualified sources connecting people and brands

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Curated mix of offline and online data

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Global leader for audience data

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Healthcare transactions data

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Digital intent data powered by opt-in panel

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Deterministic offline purchase data

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Predictive analytics and insights built from offline purchase data provided by Kantar Shopcom

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Quality data at scale

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Comprehensive set of digital audience-targeting solutions built on real-world behaviors

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CPG purchase data fueled by leading-edge technology to improve advertising effectiveness

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Precise understanding of consumers’ physical world behavior

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Shopping and purchasing data from retailers and brands

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Location-based consumer insights and real-world measurement and attribution

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Consumer and business targetable profiles from vetted and compliant sources

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Reaching consumers based on real-time interest and intent signals

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Online behavioral data, observed in real time

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Social audience insights at scale

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Omnichannel data powered by rich data assets and robust technology

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Personality quizzes to obtain directly declared online consumer data

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Verified Data from Telecom Operators and Enterprise Sources

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